This was attributed to the past when Chinese internet users had to dial "163" to connect to the internet, before the availability of broadband internet. NetEase's official website address is 163.com. In 2010 the site was the 28th most visited site in the world according to Alexa's internet rankings. In 2008, the 163.com domain attracted at least 1.8 million visitors annually by 2008 according to a survey. Įarly in the company's history, top executives quit amid possible ad revenue misreporting and buy-out talks with i-Cable Communications and others were reported. In 2012 the company's official English name was changed from, Inc to NetEase, Inc. The company was founded in June 1997 by Chinese entrepreneur Ding Lei, and grew rapidly due in part to its investment in search engine technology. NetEase also partnered with Blizzard to operate Chinese versions of their games, such as World of Warcraft, StarCraft II, and Overwatch from 2008 to 2023. NetEase video games include, the Westward Journey series, Tianxia III, Heroes of Tang Dynasty Zero, Ghost II, Nostos and Onmyoji. NetEase has an on-demand music-streaming service ( NetEase Music). It is one of the largest Internet and video game companies in the world. NetEase develops and operates online PC and mobile games, advertising services, email services, and e-commerce platforms in China. The company was founded in 1997 by Ding Lei. ( simplified Chinese: 网易 traditional Chinese: 網易 pinyin: WǎngYì) is a Chinese Internet technology company providing online services centered on content, community, communications, and commerce. NetEase Games (Interactive Entertainment)
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